no pain no gain

One thing that has always amazed me about Taiwan is the inexhaustible number of brands here. Every time I think I understand the lay of the land in terms of retail, something pops up that I've never seen before. And of course every new business has to have some kind of mascot. I like the character that represents this bakery in Zhongshan station. I think the croissant on his left side looks like it could be a deadly claw.